Google trends seo1/4/2024 In the past, I’ve seen some people use traffic patterns from prior years to project seasonality but if you’re on any sort of growth trajectory – which I hope you are – this won’t work for you. This question is generally the hardest to answer. The data should be formatted similar to the table below: How much traffic will we drive if nothing changes? Feel free to use whichever metric is your source of truth. I personally believe that metric is entry visits/entrances from SEO because a user can enter from search multiple times and we want to capture each entrance. I recommend using whichever metric is most indicative of search behavior. This can be users, visits, sessions, entrances, unique visitors or a different metric that you use. Feel free to use whichever metric you think is best. How much traffic are we currently driving from SEO?Įxport monthly traffic for the past year from your analytics platform (Google Analytics or Adobe Analytics). This article will help answer some of these questions and tie it all together to set your SEO traffic goal using Python and some very basic Excel functions. What impact do we expect from the projects on our roadmap?.If we only take seasonality into account, how much traffic will we drive this year?.
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